As part of its 2024 Customer Service Week celebration, Baobab Nigeria had a one-day internship for some members of the National Youth Service Corps and students.
On the 10th of October, it was disclosed in a statement by the firm, that the training had commenced and opened to customers on its digital savings platform, Jollof+.
According to the firm, the internship provided an immersive experience for the participants, noting that it offered them a unique opportunity to learn from industry experts across various departments, including finance, marketing, creative design, and cybersecurity in the company.
The day-long programme also featured a career seminar, a tour of the Baobab HQ in Lagos, and networking opportunities with senior executives.
Eric Ntumba, the Acting Chief Executive Officer of Baobab Microfinance Bank, commented on the event, saying: “We are dedicated to empowering young Nigerians, not just through our financial products like Jollof+, but by offering them opportunities to gain real-world experience. This internship is part of our commitment to helping youth build skills and achieve their financial goals.”
He remarked the initiative was designed by Jollof+, a fast-growing digital savings platform to help young customers develop key career skills while reinforcing the importance of financial literacy and savings management.
The participants expressed their appreciation for the opportunity to learn from professionals in various fields.
Zachariah Michael, one of the interns, shared his experience, saying, “I have learned a lot about digital marketing, especially content creation and social media strategy. I want to say a big thank you to the management and staff of Baobab Bank for giving me this opportunity.”
Opeyemi Oluwadare, a student from the Obafemi Awolowo University, said, “My favourite feature of the Jollof+ app is the Ajo. This is because you can only withdraw twice before your maturity date. I like that because I will be conscious of my withdrawal. I will only withdraw if I need it.”
This internship initiative is part of Baobab’s larger effort to engage with its customers meaningfully while demonstrating the value that the Jollof+ app offers beyond financial savings.