Goodearth Hot Peppe, a product of Goodearth Foods, has been recognised as the Outstanding Indigenous Naija Spice of the Year at the 13th edition of the MARKETING EDGE Awards, themed ‘Excellence Beyond Borders’.
The prestigious recognition, which came at the 2025 EDGE Awards, placed Goodearth Hot Peppe ahead of other contenders in its category. It also underscored the growing impact of indigenous Nigerian spice brands on the global stage.
According to the organisers, the award “distinguished Goodearth Hot Peppe from other brands in its category,” affirming that locally produced spices can meet world-class standards when supported by strong infrastructure and an unwavering commitment to quality.
Goodearth Foods described the award as a validation of its long-standing focus on quality, innovation, and sustainability. The firm said the recognition “represents more than a trophy on a shelf; it validates years of meticulous planning, substantial investment, and dedication to producing world-class spices from Nigerian soil.”
Goodearth Foods affirmed that its approach ensures “excellence at every stage of production”, setting it apart in a competitive market.
The organisers of the EDGE Awards noted that the recognition celebrates Goodearth Hot Peppe’s outstanding performance across multiple dimensions, including product quality, processing standards, sustainability practices, community impact, and market innovation.
The award further positions Goodearth Foods as a trailblazer in Nigeria’s spice industry, setting benchmarks that other indigenous brands aspire to achieve.
